Client Complaint Response
Step-by-step protocol for handling client complaints professionally.
Listen without interrupting
Let the client explain fully. Don't get defensive. Take notes if possible.
Acknowledge and empathise
"I understand this isn't what you expected, and I'm sorry you feel this way."
Ask what they'd like
"What would you like me to do to resolve this?" — this often de-escalates immediately.
Offer a fair resolution
Options: redo the treatment, partial/full refund, or future discount. Match the severity.
Don't admit liability
Be sympathetic but avoid saying "it was my fault" — this can affect your insurance.
Document everything
Record: date, complaint details, your response, resolution offered, and outcome.
Follow up
Contact the client 48 hours later to check they're satisfied with the resolution.
Review and improve
Use the complaint to improve. Was it a process issue? Training gap? Product problem?
If a complaint escalates
Contact your insurer if the client threatens legal action. Never agree to pay compensation without consulting your insurer first.
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